Dealer people who run their own business on AI.
Savvy AI is a small team of car people and engineers. We came off the retail floor, we built a marketing agency that serves dealerships across the country, and we run that agency on the same kind of AI tools we now build for stores.
Where we came from
Savvy AI grew out of Savvy Dealer, a digital marketing agency for car dealerships. The agency builds dealer websites, runs search and social advertising, and handles the reporting and follow-up that goes with it, for stores across the US.
Running that business, we started building our own tools: AI that works inbound leads, chat and text that answer shoppers, triage for the support queue, dashboards that managers actually open. They worked well enough that dealers started asking for them. Savvy AI is the company we set up to do that properly, on hardware the dealer owns, in the dealer's building.
What we believe
The dealer should own the machine. Renting another login is how you ended up with a dozen vendor bills and no leverage.
Customer data should stay in the store. Everything we install is designed so it does. We will show you exactly what stays local before anything is plugged in.
Say what is ready and what is not. We label every tool we build with its real status, and we would rather lose a sale than oversell one.
The best process in your store was built by your people. Our job is to put real software behind it, not replace it with ours.
The company
Savvy AI is a brand of Savvy AI Holdings, LLC, a Florida company based in Land O' Lakes, outside Tampa. It is a sister company of Savvy Dealer and shares its people and its tools.
What we run our own business on
- AI lead follow-up
- AI chat and text
- Support ticket triage
- Reporting dashboards
- AI search visibility scans
- Security sweeps
The people you will work with
Adam Gillrie
Co-founder
Adam founded Savvy Dealer and has spent 30 years building software and marketing for car dealers. He sits on the NADA Show Exhibitor Advisory Council and the CORA Steering Committee. He sets the direction on what we build and how it runs in your store.
Nick Chivinski
Co-founder
Nick spent 25 years on the retail side of the car business, most recently as a General Sales Manager, then worked with dealers on inventory and pricing for a software company. He runs the audit, the first call and the plan, and he is the person who replies to the form on this site.
nick@savvydealer.com. One business day to a reply.
Start with the free audit
A 30-minute call, your tool list, and a written brief back with a ranked plan. No charge, no obligation.